Facebook Expands Ad for Application Developers
Sabtu, 05 Oktober 2013
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Encourage more active Facebook's advertising business on mobile devices. Internet social networking site will expand the advertising services targeted at developers of smart phone and tablet applications so that they can promote content more aggressively.
Later, advertising on Facebook mobile application will allow application developers offer a variety of promotions and content, such as airline tickets or hotel rooms for tourism information service providers. While Spotify music application developers, for example, can promote a song from a new band.
So far, Facebook on mobile devices only show advertisement promotion of various third-party applications that can be installed on your phone or tablet user.
Facebook Director of Monetization Platform, Deb Liu said, the ability to be present in the Facebook mobile app update. As quoted by Reuters, Liu optimistic this kind of strategy will boost Facebook revenue in the future.
Since early 2013, more than 145 million third-party applications are installed by Facebook users. In the second quarter of 2013, approximately 8,400 advertisers utilize Facebook mobile advertising services to promote.
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Judul: Facebook Expands Ad for Application Developers
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